Andrew McArdle portrait

January 15, 2018

Andrew McArdle earns Advanced Snow Manager (ASM) designation from the Snow & Ice Management Association

This official training credential highlights safety and leadership

The Snow & Ice Management Association has announced that Andrew McArdle, Director of Product Marketing of Douglas Dynamics has earned the Advanced Snow Manager (ASM) designation.

The ASM training program provides quality, accessible safety and operational training for snow operations professionals, designed around the following values:

  • Serious training – Building an effective, quality training program for snow operations is challenging. SIMA has made it easy to create consistent, reliable training for operations managers and operators.
  • Stronger people – Strength of service is only as good as the people who power it. The ASM program helps build confidence and leadership and empowers snow personnel to become more efficient and knowledgeable during snow events.
  • Safer operations – ASM focuses on creating a culture that rewards safety and seeks to reduce the chance of injuries and service failure. This includes standardized methods of organizing and documenting work that occurs onsite.

“We’re thrilled that Andy has achieved this designation,” said Mark Adamson, executive vice president of Commercial Snow and Ice for Douglas Dynamics. “This accomplishment illustrates our values of safety and quality throughout all of our brands. Andy represents our company and our values very well, so when he grows in this industry, our whole team does.”

This self-paced, interactive training program includes these four certificate courses: Core Principles, Plowing Operations, Sidewalk Operations, and Ice Management. Individuals complete the courses, and then take a quiz to assess knowledge. Those who earn all four certificates receive the ASM designation, an official training credential from SIMA.

McArdle is also a Certified Snow Professional (CSP), and adds this new designation to his impressive resume in the snow and ice industry.

About Douglas Dynamics, LLC

Home to the most trusted brands in the industry, Douglas Dynamics is North America’s premier manufacturer and up-fitter of commercial work truck attachments and equipment. For more than 65 years, the Company has been innovating products that not only enable people to perform their jobs more efficiently and effectively, but also enable businesses to increase profitability. Through its proprietary Douglas Dynamics Management System (DDMS), the Company is committed to continuous improvement aimed at consistently producing the highest quality products at industry-leading levels of service and delivery that ultimately drive shareholder value. The Douglas Dynamics portfolio of products and services is separated into two segments: First, the Work Truck Attachments segment, which includes manufactured snow and ice control attachments sold under the FISHER®, HENDERSON®, SNOWEX® and WESTERN® brands. Second, the Work Truck Solutions segment, which includes the up-fit of market leading attachments and storage solutions for commercial work vehicles under the DEJANA® brand and its related sub-brands.

About the Snow & Ice Management Association (SIMA)

Founded in 1996, the Snow & Ice Management Association is the nation’s trade association for professionals involved with the snow & ice industry including snow plowing as well as commercial & residential snow removal. Visit for more information.

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